How is it possible for Italian companies to grow abroad?
In a world dominated by large multinational corporations and large-scale industrial groups, it seems almost impossible for small Italian companies to be able to spread its wings and to be noticed abroad.
In fact, there are precise strategies that can be taken to proudly push the Made in Italy in the rest of the world.
Antonio Affinita, CEO of SAPA and vice president of Confindustria Benevento with delegation to internationalization, spoke about this topic at the recent meeting of Confindustria Benevento.
Words you can hear in this interview released to a television network.